Heartafiya ADD

COMING FROM A TRADITION OF ROOTS, SINGING AND MUSIC MAKING, HEARTAFIYA DEVELOPED HIS PASSION AT AN EARLY AGE. BONDING WITH HIS FATHER THROUGH RECORDS HE PLAYED AS A DJ, REGGAE MUSIC IN PARTICULAR IS INSTRUMENTAL TO UNDERSTANDING HIS JOURNEY. CAREFULLY HONING HIS CRAFT OVER THE YEARS, REGGAE IS TO HIM SPIRITUAL AND AN AVENUE FOR EXPLAINING HEARTAFIYA TO THE WORLD: “I HAVE A BURNING PASSION FOR MUSIC. IT’S WITHIN MY HEART AND I JUST WANT TO LET IT OUT, LET IT COME THROUGH MY MOUTH LIKE FIRE. MUSIC IS LIKE FIRE.”
HIS DEDICATION AND PATIENCE OVER THE LAST DECADE CULMINATES INTO HIS DEBUT ALBUM, REGGAE VIBES. HEARTAFIYA JOINED FORCES WITH INTERNATIONAL RECORD PRODUCER AND ENGINEER MINIM, AND UPCOMING SONGWRITER AND PRODUCER RMB TO FORM RFM MUSIC INC. THE TRIO ALONG WITH A FEW OTHER PRODUCERS AND GUEST ARTISTS ARE THE FORCE BEHIND THE ALBUM. RIGHTFULLY SO, THE SONGS ARE A COLLECTION ABOUT THEIR LIVES. HEARTAFIYA DESCRIBES THE TRULY ORGANIC CREATION OF HIS DEBUT PROJECT, AS A REAL EVERYDAY VIEW OF LIFE. IT TOOK A YEAR TO COMPLETE BECAUSE “WE WERE ACTUALLY LIVING IT.”
HEARTAFIYA IS GIFTED WITH THE ABILITY TO MUSICALLY EXPRESS RAW EMOTIONS AND CREATE MENTAL IMAGES THROUGH LYRICS MUCH LIKE THE MUSICAL STORYTELLERS WHO’VE INSPIRED HIM. AS A SINGER, SONGWRITER AND INSTRUMENTALIST, HE IS LIKENED TO REGGAE PIONEERS LIKE JACOB MILLER AND IS POISED TO MAKE HIS MARK ON THE INTERNATIONAL REGGAE SCENE. EACH SONG ON THE ALBUM HAS A UNIQUE STORY TO TELL. SONGS LIKE EL SHADDAI, KNOWLEDGE, AFRICA AND CHOSEN ONES HAVE A MORE SERIOUS TONE, CALLING THE REGGAE ARMY TO ACTION AGAINST THE TRIBULATIONS OF TODAY’S WORLD. WHILE TUNES SUCH AS WINE FOR ME AND WORLDWIDE PORTRAY A LIGHTER DANCEHALL REGGAE VIBE. NO REGGAE ALBUM WOULD BE COMPLETE WITHOUT HEARTFELT BALLADS SUCH AS THE DUO ENTITLED IN LOVE AS WELL AS A RE-MASTERED VERSION OF THE PREVIOUSLY RELEASED CALL MY NAME. THE ALBUM ALSO FEATURES A COVER OF JACOB MILLER’S SUZIE WONG, ORIGINALLY RELEASED IN THE 1970’S.
HIS RECENT RELEASES WINE FOR ME FEATURING RMB AND LOVE SOMEONE, PRODUCED BY TEETIMUS HAVE BEEN WELL RECEIVED DIGITALLY. CALL MY NAME AND THE TITLE TRACK FOR THE ALBUM REGGAE VIBES ARE MAKING INCREDIBLE WAVES LOCALLY, REGIONALLY AND INTERNATIONALLY. REGGAE VIBES THE ALBUM IS AVAILABLE NOW ONLINE THROUGH ITUNES AND AMAZON.