I Octane ADD

Before he became known to the world as I-Octane, young Byiome Muir was just another youth growing up in Sandy Bay, Clarendon with big dreams.

Now he is known for his uniquely powerful voice and spit-fire lyrics but before that he gained himself the reputation of being a noisy little boy who was constantly belting out a tune, much to the annoyance of his mother and siblings. Young Byiome took this passion for music and singing to school and could always be found beating a rhythm on the desk and entertaining his classmates. Before long, the casual performances gained Byiome respect and no schoolyard clash, concert, or function was complete without an appearance from the budding singjay.

Despite his blossoming reputation as a talented singer, Muir still didn't consider performing professionally as a viable career choice. Understanding the financial hardships that his family had to endure, he took on the role of 'man of the house' and focused on helping his mother raise his brothers and sister. However, his education was not to be neglected. His mother encouraged him to work hard at school and Byiome discovered that he had an affinity for the sciences and architecture. He actually considered becoming an architect but he couldn't seem to escape the call of the music.

It wasn't until he completed high school that Byiome really considered getting serious about his talent. By this time, a few people began to encourage him to take the plunge into the music industry. He began performing under the name 'Richie Rich' and aided by his hardcore dancehall lyrics, it wasn't long before he was introduced to famed producer Donovan Germaine of Penthouse Records. Spending time at Penthouse and rubbing shoulders with more established artists such as Buju Banton and Tony Rebel gave Richie the opportunity to hone his talent and really decide where he wanted to go with his new career choice. While working with Penthouse, he decided to change his name to something that better represented him. He realized that high octane gas was known for it's high energy and performance and knew immediately that this epitomized the type of performer he wanted to be. He personalized it by substituting the 'high' for 'I', and so the name I-Octane was birthed.

Three years after linking with Penthouse, I-Octane caught the interest of Arrows Recording Company. Junior Arrows approached him and ended up signing him to the label. This decision brought with it a lot of changes and I-Octane slowly began to make a name for himself. He transitioned from dancehall music to a more cultural vibe and his first hit single 'Stab Vampire' cemented his position as a notable reggae artist.

It seems that the success of 'Stab vampire' served as a catalyst to propel I-Octane forward. After that song went to number one and received the award for Video of the Year at the 'Excellence in Music Awards (EME), I-Octane put out hit after hit, winning over skeptics and gaining many new fans. Song's such as Different page, Hurt mi, and 'Mama you alone' reverberated with people all over and as his reputation soared his fan base increased and the demands grew beyond the Jamaican soil. In no time I-Octane was performing to his international fan base on his first European tour. Inevitably, he soon began to link with notable producers who were all clamoring to work with the young artist and his repertoire of hit songs broadened rapidly.

I-Octane is now an independent artist, having ended a 4-year partnership with Arrows Recordings. His catalogue continues to grow likewise his accolades and he has received numerous awards and nominations in recognition of his work. With only a 5-year stint in the industry he is already being compared to some of the legends in reggae, hence it’s only appropriate that many industry professionals and corporate Jamaica are looking to him as the leader of the new generation of music.

VP Records and Scikron will release of I-Octane’s debut album, ‘Crying To The Nation,’ available January 31, 2012. As one of the most-talked about artists emerging from Jamaica, I-Octane’s first full-length LP will reinvigorate the feeling of roots and dancehall at its purest. He has already proven himself as a lyricist with rapid-fire delivery and unveils his uncanny ability to sing romantic ballads and socially aware tunes on this traditional reggae album.

‘Crying To The Nation’ puts I-Octane in a class of his own as one of the next generation’s leaders of the conscious dancehall movement. Following in a similar vein of his predecessors Sizzla, Capleton and Buju Banton, his lyrics express sentiments of faith, romance, social justice and compassion for the ghetto youth. His brand new single “L.O.V.E Y.O.U,” “Missing You” (remix featuring Agent Sasco) and “Once More” reflect his emotional sensibility, while songs like “Vanity Will Come,” “All We Need Is Love” (featuring Tarrus Riley) and the title track are filled with positive messages and political leanings, something that the current state of dancehall often lacks.

Most of the album’s tracks have never been heard with the exception of pulsating dancehall anthems “No Love Inna Them” and “Puff It” as well as “Lose A Friend,” his most requested song to date. The latter tune hit number #1 on Jamaica’s charts - remaining at the top for approximately 16 weeks - and experienced new life again when Jamaican officials declared a state of emergency after Kingston’s gruesome gang-related attacks. ‘Crying To The Nation’ will solidify his position as a multi-faceted reggae artist and prove his reach beyond dancehall.

Even with his success to date, it is clear that I-Octane has just scratched the surface of all he is meant to achieve. His music has captured the attention and hearts of people of every color, creed and class and this artist has undoubtedly unleashed a fire that will eternally blaze. HOTTA FIRE BURNING!!!!